15 best beauty subscription boxes 2025, tested and reviewed
All products are independently selected by our editors. If you buy something, we may earn an affiliate commission. Learn how we test.
For the beauty-obsessed (it's me, hi, I'm the problem, it's me), there’s no better self-care gift than a mystery box filled with deluxe beauty goodies. Enter: the best beauty subscription boxes.
After surging in popularity circa 2010 – when the then-revolutionary Birchbox launched – beauty boxes have been a solid addition to the aforementioned beauty obsessive's routine ever since. But these beauty subscription boxes don't belong in the 2010's today, oh no. Rather, they’ve rolled with the punches and countless TikTok trends, and today’s top choices are simply stellar.
Serving the chance to have full and sample sizes of new wellness and beauty products delivered to your door every month, they allow you to step outside of your beauty comfort zone without parting with too many of your hard-earned pennies.
Generally speaking, you can sign up to one-off one-month purchases or three, six and 12-month subscriptions – and if your box isn’t themed, it’s likely you might be able to curate a beauty edit yourself.
Of course, with such a selection from LookFantastic to GLAMOUR’s Beauty Edit – each promising beauty lovers a healthy top-up of eye cream, tanning products, hair products, moisturisers, face masks, vitamin C serums, mascaras, cleansers and nail polishes – it can be tricky to know which is worth committing to.
Ahead, our edit of the best beauty boxes according to four years’ worth of testing.
SKIP TO: Our full edit.
How we test beauty boxes:
We're dedicated to providing our readers with independent, honest and trustworthy reviews – and there are a multitude of reasons why you can trust us. We do not let commercial values affect our editorial judgement, and always maintain editorial integrity. Our product selections are based solely on the results of rigorous testing and research, and we regularly consult with the industry’s best experts for guidance – whether that’s dermatologists or makeup artists.
We've tested as many of these beauty boxes as possible and considered each subscription's performance across five major categories: delivery options, product selection, packaging and value for money. We've also noted how suited their contents are to hair and skin types of all kinds.
For more beauty content from GLAMOUR's Commerce Writer, Denise Primbet, follow her on Instagram @deniseprimbet.
Ahead, the best beauty boxes to subscribe to, according to reviews.
GLAMOUR’s verdict: are beauty subscription boxes worth it?
Absolutely, yes! *inserts a row of 💯 emojis*
The best beauty subscription boxes allow you to try a variety of new beauty brands and products that you might have otherwise not known about, or purchased. You could make a new discovery (or two, or three) that could become a ride-or-die favourite product.
Plus, the best beauty subscription boxes offer great value for money, and can be a cost-effective way of adding new beauty products into your routine, without buying them all individually. And they're delivered directly to your door.
New beauty without having to leave the house? We're subscribing to that life.